One of the greatest benefits of being an independent agent or broker is the ability to represent multiple companies. Independent agents and brokers have access to a wide range of insurance products that can be marketed to customers as they are more likely to trust an agent that represents their interests. This also helps them build a stronger relationship with their customers, which ultimately leads to them getting referrals from those customers, which can lead to even more business. Another benefit of an independent agent or broker is the ability to work for themselves, set their own hours, and determine their own workflow. You are able to pursue your interests in your own time because you aren’t tied down by company policies and procedures. This allows you to be as efficient and effective within your business as possible without having any limitations on how much work you can do each day or what type of work you are doing, for that matter.
Independent agents or brokers are local businesses and part of the community. They are often part of a network of other independent agents who give each other support when it comes to marketing or promoting their own business. Independent agents are also able to stay in touch with their customers and clients on a personal level because they’re not tied down to a larger company structure. Independent agents can also provide more personal service to their customer base because they have greater flexibility as independent agents than if they were a captive agent. Captive agents are tied down to one specific company and must abide by different management rules and policies.
Finding the best local independent insurance agent is not a difficult task. It’s just important that you know what questions to ask and what information you need in order to make an informed decision. You should also be aware of your own personality type, as well as the personality type of potential agents that you interview. For example, it may not be in your best interest to interview a sales-oriented agent because you might find the process too time-consuming. Or maybe it would be better for your business to work with an agent who’s more knowledgeable about certain areas of insurance, like property or casualty insurance. The key is asking yourself what kind of agent will work best for your business and then following through with those interviews to find one who will make your business successful.